_when you’ve got something spicy, take all the heat

Let’s be honest. The new McSpicy is not for everyone’s taste. But don’t take our word for it. Watch what those who can take the heat have to say first. You’ve been warned.

Client: McDonald’s UAE
Creative Agency: FP7 Dubai McCann-Erickson
Executive Creative Director: Fouad Abdel Malek
Senior Copywriter: Raul Palhares
Senior Art Director: Bruno Montoro
Group Account Director: Sana Omran
Account Manager: Georges Enkiri
Producer: Maarouf Bikdache
Director: Ed Yazbeck